I’ve just looked at the specific blog. Besides being kind of dormant recently, the posts I saw seemed rather good. I’ll include one in next week’s round up.

The things that I liked about the blog included the following – critical consideration of methods, a better-than-usual understanding of culture, and applied considerations coming out of applied work and not just “neuroeconomics.”

My understanding of most of neuroeconomics is that in general it doesn’t do these sorts of things enough, but rather comes across as “brain modules plus economic models can explain everything” hyperbole. Neuromarketing, for example, is a hot field, and right now pretty full of hot air. And here’s a relevant quote from Wikipedia on neuroeconomics: “Behavioral economics experiments record the subject’s decision over various different design parameters and use the data to generate formal models that predict performance. Neuroeconomics extends this approach by adding observation of the nervous system to the set of explanatory variables.”

So in general I haven’t been the biggest fan of neuroeconomics – nervous system imaging plus formal economic models don’t add up to the rich sort of considerations that a better understanding of interactive neural function and interactive socioeconomic contexts could produce.