That aside, while I agree wholeheartedly with your point, I am worried about labeling this “neuro-prospecting.” Certainly I encourage neuro-behavioral people to get outside their labs and go to another country to gather data. But why call it prospecting? Do they then extract the relevant cultural techniques and repackage them for capitalist benefit in their home country? Certainly with the push into brain training and the like, I could definitely see this sort of thing happening – selling what others have developed through some dubious repackaging into neuro-behavioral terms.