Comments on: Neuroanthropology and Everyday Design

By: Free Running and Extreme Balance « Neuroanthropology

Free Running and Extreme Balance « Neuroanthropology — Sun, 27 Jul 2008 22:37:28 +0000

[...] Just like elite runners, I bet they stay focused on the task on hand, and not on the pain of a misstep or the fear over a missed jump—dissociation from risk and worry through expert technique. And this focused and skilled activity also relies on significant sensory integration of balance, vision, and touch. In turn, sensory integration, plenty of training and experience, and focus on the task help make free running predictable, understandable and controllable, and thus integrated into the person’s everyday interactive design. [...]

By: The Everyday Brain and Our Everyday Life « Neuroanthropology

The Everyday Brain and Our Everyday Life « Neuroanthropology — Sat, 14 Jun 2008 14:43:00 +0000

[...] memes, pass it on…gregdowney on We hate memes, pass it on…Louisa Cortez on Neuroanthropology and Everyday…Good Reads « t… on Cultural Aspects of Post-Traum…ok on We hate memes, pass [...]

By: Louisa Cortez

Louisa Cortez — Sat, 14 Jun 2008 10:00:26 +0000

volscian tubulifloral brachycephalism convergency esthesiogenic metenteron bellowslike unmatchableness
University of Hawaii Center for Labor Education & Research
http://emmanuel.brunet.free.fr

By: The American Reality versus the American Dream « Neuroanthropology

The American Reality versus the American Dream « Neuroanthropology — Sat, 01 Mar 2008 13:27:59 +0000

[...] world of work and raise their own families.” Here we return to a theme explored in the post on Everyday Design, that not having a sense of control and that one can work to make a positive change is frustrating [...]

By: dlende

dlende — Tue, 18 Dec 2007 23:11:27 +0000

In thinking more about the article during the day, I’ve realized that Tierney and more importantly Norman overplay their hand. Let’s take that digital photo frame that I bought yesterday as the example. Sure, I understand Norman’s point about some of the impracticalities of its design. But an equally interesting question, or point, is why did I buy that particular one?

Aesthetics matters. And aesthetics is a cultural phenomenon–the companies want to match as close as possibly historical photo frames. And ours looked exactly like one from the front, and that’s the part that matters–the image that gets seen and evaluated by others. As for the particulars of why that one, I went with one that had two different colored frames (brown and black) rather than one (again, aesthetics). Plus that particularly frame was on sale, so price mattered. And finally this one had more built-in memory than other frames. For me, having that internal memory to store photos was the core purpose of the photo frame (besides the actual screen). So here was a design-determined factor that helped sway the purchase. If the buttons matter, they matter later. The companies know their neuroanthropology (buying behavior, in this case) pretty well too!